Jordi van de Bovenkamp (1983) graduated as an architectural engineer and has been active in the world of online advertising since 2011.
Fast, funny & current.
Since 2008, Jordi has lived and breathed social media and advertising. After many successful years at Boomerang Agency and Media.Monks, Jordi has been working as creative director at TBWA\Neboko, the very best advertising agency in the Netherlands, since April ’25. With clients such as Albert Heijn and Heineken, Jordi knows better than anyone how to respond at lightning speed to what is happening right now. His passion for topical content and reactive marketing is unmistakable, and that energy is also strongly felt in his presentations. You regularly see and hear him on TV and radio, and online he is impossible to miss as @JOR_ID. He always tries to be sharp and current, which he then balances with a generous dose of humour.
Creative Director
From 2011 to 2019, he was partner and creative director at Boomerang Agency, then made a three year move to MediaMonks and returned to Boomerang in 2022. Jordi has worked extensively for brands such as Heineken and Albert Heijn.
He can sometimes be found on radio and TV and is highly active on his social media channels via @JOR_ID.
Jordi as a Speaker
With his humour, speed and exceptional creativity, storyteller Jordi has been proving for years that he can create brands that move people. In his lectures, he dives into the essence of a good story. How do you create content that truly sticks with your target audience? How do you become more human and accessible as a brand? Whether you call it advertising, campaigning, influencer marketing, branded content, social content or virals: in Jordi’s view, humour is the most important ingredient for creating a “commercial dish” that people can actually digest.
