Robbert Profiel 03
AI Specialist & Speaker

Robbert van Empel

  • Rate indication: € 1,500 to € 2,499
  • Available for booking as: Panelist Interviewer Speaker
  • Languages: Dutch English German

About Robbert van Empel

As the leader of a multidisciplinary research group focused on artificial intelligence and the author of the bestsellers 'Vraag het AI' and AI Basisgids voor Leraren, Robbert van Empel is at the forefront of technological innovation. His work is praised for its clear tone and practical applicability. His third book, 'De Grote Verandering', will be published in April. Robbert is a sought-after expert in the media, including RTL Nieuws, podcasts, and leading trade publications. His mission? To make AI understandable, engaging, and human centre for everyone involved in change.

Robbert van Empel as a Speaker

Robbert knows better than anyone how to reduce complex technology to its core. His style is energetic and structured, with a sharp eye for the audience in front of him. No jargon, no abstract theories, but concrete examples, humor, and insights that stick. His stories encourage audiences to think and act: what can you do differently tomorrow with what you have learned today? Whether he is speaking to a team of teachers, a room full of policymakers, or a group of entrepreneurs, Robbert makes AI relevant, understandable, and engaging. His interactive format Goochelen met AI, in which he develops solutions live on stage for challenges presented by the audience, makes every appearance memorable.

Career

Robbert began his career in education, where he quickly discovered that technological developments require explanation and context. From his role as a teacher, he developed into an AI specialist and researcher, focusing on the human side of technology. He now leads a research group dedicated to the societal and practical applications of AI.

In addition to his work as a researcher and author, Robbert is a sought-after speaker at conferences, organizations, and government institutions. He helps teams and professionals across a wide range of sectors not only understand AI, but above all embrace it. His strength lies in convincing those who are hesitant: through concrete applications, humor, and interaction, he makes abstract technology tangible and builds confidence in what AI can mean for everyday work.

Sessions

In this inspiring keynote, Robbert van Empel combines his background as a future-oriented historian with his expertise in artificial intelligence. He shows how technological innovations throughout history have often been met with fear and resistance, and how people have repeatedly adapted and continued to develop. He uses these historical lessons to deepen the conversation about AI and transform uncertainty into understanding. Robbert combines his technological vision and sharp storytelling style with clear, realistic insights into what AI can already do today and where it is heading. No hype or doomsday scenarios, but clarity, perspective, and direction for anyone who wants to gain a better understanding of the role of AI in work and life. This keynote is engaging, convincing, substantive, thought-provoking, and reassuring, and is suitable for groups of any size.

In this practical and engaging keynote, Robbert van Empel shows that AI is not a hype, but a powerful tool that, when used effectively, can deliver immediate results. With his accessible DROP method for writing effective prompts, he provides participants with a simple and immediately applicable approach to getting more out of AI tools, without unnecessary technical complexity. He shares which tools really work, which are better left aside, and demonstrates with smart and humorous examples how AI can make work not only more efficient but also better. Every participant receives a handout with the DROP cheat sheet, a ready-to-use prompt library, and an overview of the best AI tools currently available. The result: practical knowledge, useful resources, and above all, the confidence to start working with AI themselves, without frustration or lengthy learning curves. This lecture is practical, structured, accessible, and suitable for groups of any size.

In this interactive lecture, Robbert van Empel takes resistance to AI seriously while also challenging it. With his format Goochelen met AI, he invites participants to share their own questions, concerns, and work-related challenges, which he then tackles live on stage using smart AI solutions. No abstract theory, but immediate application and relatable examples that demonstrate how AI can genuinely help rather than pose a threat. With his empathetic and insightful style, Robbert even manages to engage the most skeptical audiences: he listens, puts things into perspective, and always remains focused on the human side. The result is a unique session in which the audience takes centre stage, filled with interaction and surprising insights. Resistance gives way to curiosity, and participants leave the room feeling confident and motivated to get started themselves. Ideal for groups of up to 100 people, but scalable if desired.

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